dentivo
BRANDING & WEB
2023
Branding, web design, development
Complete rebrand for a periodontal practice
Full rebranding and website design for a dental office specializing in periodontal care. New visual identity, modern web presence, and content strategy that shows patients they're in good hands.
The Problem
The practice had deep expertise but their brand didn't reflect it. The existing website looked dated, failed to stand apart from general dentistry, and didn't communicate the specialized periodontal care they offer. New patient inquiries were flat despite strong word-of-mouth.
The Approach
Developed a complete visual identity from scratch - logo, typography system, color palette, and brand guidelines that feel precise but still welcoming. Designed and built a modern website with content focused on educating patients about periodontal care, building trust before the first visit.
The Outcome
New patient inquiries increased 40% within three months of launch. The brand system gave the practice a consistent identity everywhere - signage, business cards, social media, and the website all tell the same story.
Tech
- Next.js
- Tailwind CSS
- Figma